In 2019, BellSystem24 became the first company in the call center industry to receive the PRIDE Index's top honor, the gold award. The PRIDE Index is an index established by Work with Pride, a volunteer organization supporting the establishment and promotion of diversity management for LGBT employees and other sexual minorities (hereafter "LGBT"). It assesses companies and other organizations' efforts regarding LGBT issues. In 2018 BellSystem24 received the PRIDE Index bronze award, and since then we have carried out LGBT initiatives, for instance, revising rules for the personnel system to include employees that have same-sex partners or are in common-law marriages and participating in job fairs with the involvement of LGBT-friendly companies.