BellSystem24

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Human Rights Initiatives

1. Policy and Basic Concept

Individual Human Rights Policy

  • Respect for Diversity
    • One of our strengths is that diverse human resources can work in diverse styles. That is one of the reasons why we proactively promote activities to respect human rights. On the other hand, we provide all our employees with human rights training for the friction among them that is one of the problems of our highly diverse workplaces. We understand this friction and respond to it with a whistleblower system.
    • We consider various individual differences to be the richness of individuality and characteristics. We will continue to create workplaces without discrimination based on mere differences.
      Respect for diversity
      Respect for diversity
      Respect for diversity3
  • Respect for the Rights of Children (Nurturing the Next Generation)
    • The child poverty rate in Japan is particularly high among developed countries. In response to this social issue, we proactively contribute to nurturing the next generation with NPOs and other stakeholders. We do this from a stance that extensively supporting human resources is important both in terms of business and society.
    • We support the United Nations Convention on the Rights of the Child and the Children's Rights and Business Principles.
    • We do not use child labor. We support all national and international policies to eradicate child labor.
  • Response to Modern Slavery and Human Trafficking
    • We engage in business activities in Japan and overseas based on the United Nations Global Compact and the Guiding Principles on Business and Human Rights according to the human rights policy we have established. All our policies, rules and regulations include initiatives to prevent modern slavery and human trafficking.
  • Respect for the International Labor Organization (ILO) Core Labor Standards
    • We consider the four ILO core labor standards to be basic human rights. Those four standards are freedom of association and the right to collective bargaining; the elimination of all forms of forced labor; the abolition of child labor; and the elimination of discrimination in respect of employment and occupation. We support and comply with these rights.
  • Consideration for Foreigners
    • We aim to provide fair and equitable working conditions and environments to foreign employees, interns and trainees. We comply with laws/ordinances of the countries concerned and observe a position of respecting human rights at our overseas contact centers. Our grievance handling mechanism and human rights due diligence system apply to our whole group.
  • Respect for the Rights of Indigenous Peoples
    • We recognize that indigenous peoples have unique culture and history in our business activities in regions where they live as part of our commitment to respecting human rights. We respect and take into consideration the rights of indigenous people established in the laws of countries and regions where we engage in business activities and international agreements such as the United Nations Declaration on the Rights of Indigenous Peoples and the International Labor Organization (ILO) Convention No. 169. We also thoroughly check in advance the impact of our business on the rights of indigenous people when considering new business investment projects.
  • Initiatives with Various Stakeholders
    • We have defined our Stakeholder Engagement Policy about the value and direction of our initiatives we provide. We are committed to working together with our stakeholders on various themes, including human rights and diversity, from issue identification to remedial actions. Respect and consideration for human rights is one of the most important issues, and we communicate with all stakeholders to gain support and understanding of our Human Rights Policy and individual policies.

2. Promotion Organization and Systems

  • We have assigned a director in charge of human rights and clarified the responsibilities of the Board of Directors. The director in charge reports the related risks and important themes to the Board of Directors.
    • The director in charge considers human rights management policies while cooperating with the officer in charge of risk management who is responsible for the Risk Management Division.
    • The Legal & Compliance Division plays a central role in monitoring human rights violations. The division and the Risk Management Division engage in various actions as permanent organizations. Those actions include the planning and execution of measures, the provision of related training, and external activities. As human rights issues cover a wide range of topics, various departments are involved in initiatives on different themes, including occupational safety and health management by the Business Process Innovation Unit and the Employee Relationship Department, diversity and inclusion by the Diversity Promotion Group in the Human Resource & Development Division, and personal data protection and harassment by the Field-HR Division and the Legal and Compliance Group. The Sustainability Promotion Department is responsible for human rights due diligence and overall management of the initiatives.
    • There have so far been no disputes caused by human rights violations.
      Promotion Organization and Systems
  • Human Rights Due Diligence
    • Our business model, that is, the call center model, accounts for almost all of our sales.
    • Our in-house full-time employees, contract employees, temporary employees from employment agencies, and part-time employees and other short-term employees work at approximately 40 contact centers in Japan and approximately three contact centers overseas.
    • We also engage in small-scale temporary employee business. We place our employees with client companies.
    • We have been conducting human rights due diligence since 2019. We broadly ascertained an overall sense and the whereabouts of risks as the first step. We then prepared full-scale human rights due diligence.
    • We have also created human rights training based on those results. We are giving that training to all our employees on a mandatory basis.
    • We will increase the sophistication of our process for human rights due diligence together with human rights due diligence experts in the future.
  • New Investment Projects
    • We conduct overall due diligence including human rights when we consider joint ventures, mergers and acquisitions overseas. The Board of Directors oversees that due diligence.
  • Existing Business
    • We rigorously conduct comprehensive screening before entering into business with new business partners.
    • We ask our business partners to submit detailed information before starting business with them. We do that to avoid risks that may arise from that business. We conduct individual reviews based on the information our business partners submit. We carry out confirmation with those business partners if necessary.
  • Risk Management
    • We mainly grasp human rights risks through our whistleblower system and human rights due diligence. We have appointed a Director in Charge of Human Rights and the Board of Directors oversees the work of that director.
  • Human Rights Whistleblower System (Human Rights and Other Areas of Compliance and Harassment)
    • We enacted the Whistleblower System Operation Rules and then set up the following two points of contact in 2017.
      • Corporate Ethics Hotline

        This hotline is the point of contact for reports on violations of laws/ordinances, violations of internal rules, dangerous behavior, violations of ethics, violations of human rights, and all forms of corruption including bribery

      • Harassment Counseling Desk

        This desk is the point of contact for reports on grievances, concerns and dissatisfaction concerning sexual harassment, abuse of authority, workplace discrimination against pregnant women, psychological abuse and other forms of harassment

    • These points of contact can be used by all the officers and full-time employees, contract employees, temporary employees, short-term employees (part-time employees), retired former employees and permanent contractor employees in our group.
    • The Whistleblower Protection Act and other laws/ordinances and our Whistleblower System Operation Rules protect whistleblowers (those seeking advice), those providing their cooperation to confirm the facts of the situation and the contents of reports. We prohibit disadvantageous treatment such as retaliation against whistleblowers. It is also possible to make reports anonymously.
    • We have established the Rules for Prevention and Elimination of Harassment and Appropriate Measures for Harassment Cases to combat harassment. The rules stipulate the basic prohibitions and the method of managing and dealing with incidents.
    • We have also appointed an external full-time female counsellor to deal with harassment.
  • Overview of the Whistleblower System and Grievance Reporting System
    the Whistleblower System
  • *1: There are four points of contact: Internal point of contact, external law office, Corporate Auditors and points of contact in our group companies
  • *2: Legal and Compliance Division

Consultation Desk for the General Public(including Stakeholders)

  • BELLSYSTEM24 has established a system to accept opinions, proposals, and grievances and to accept inquiries from the general public and all our stakeholders, as described below.
    • In the BELLSYSTEM24 Group, we make use of opinions and suggestions from customers to improve customer satisfaction, facilitate stakeholder understanding, prevent risks, and other purposes, thereby helping to improve our corporate value.
    • We treat reports as confidential. We protect the contents of reports, personal information and rights under all circumstances both according to laws and our internal rules. We also prohibit retaliation against whistleblowers.
Consultation Desk for the General Public(including Stakeholders)

Basic Policy for Customer Harassment

Our purpose is to "sustain the prosperity of society, through innovation and communication." To realize this purpose, we believe it is essential that our employees (all employees who work for the BELLSYSTEM24 Group regardless of their employment status including full-time employees and part-time employees) can work safely and with peace of mind. We have now enacted this basic policy for customer harassment against our employees. We have enacted this policy in line with the Call Center Association of Japan's "CCAJ Code of Ethics Guideline."

    1. Our Responsibility to Protect the Human Rights of All People Involved in Our Business Activities and Transactions

    Our basic stance in our Human Rights Policy is that "we respect the rights of all people involved in any of our business activities and transactions." We consider it our basic responsibility to protect the human rights of our customers such as companies and consumers (hereinafter "Customers etc."). We prohibit all forms of harassment in our Human Rights Policy. We aim to create safe workplaces where our employees can work with peace of mind. As such, we believe it is our important responsibility to also protect our employees from the striking risk of customer harassment in running a call center business.

    2. Definition of Customer Harassment

    The orders and inquiries from Customers etc. that we handle as a call center also include grievances and complaints. Grievances and complaints are important to improve products and services. On the other hand, some grievances and complaints are malicious including excessive demands and unreasonable abusive behavior. Such maliciousness may infringe on the human rights of our employees and make it difficult for them to work with peace of mind. Under the assumption such cases of maliciousness will arise, we define customer harassment as follows in this policy based on the Ministry of Health, Labour and Welfare's "Corporate Manual on Measures against Customer Harassment."

    Definition: Customer harassment refers to complaints, words and acts by Customers etc. which employ a means and manner of realizing their requests that is inappropriate in terms of socially accepted standards in light of the validity in the requests of those complaints, words and acts and which, through such means and manner, infringe upon the human rights and the safe and secure working environment of our employees.

    3. Our Stance on Customer Harassment

    We will continue to respond in good faith to the various inquiries we receive as before to achieve our purpose. However, we will work to prevent harm caused by customer harassment to ensure we do not sacrifice the human rights of our employees. If there is a risk of the human rights or working environment of our employees being violated due to customer harassment, we will work to resolve that as an organization. At the same time, we will seek the understanding of those involved including our Customers etc. for our response to our Customers etc. and the continuation of transactions.

    4. Our Response to Protect and Provide Relief to Our Employees

    It is important to discover the risk of customer harassment early to protect our employees from such harassment. Accordingly, we have established and are appropriately operating a desk to receive inquiries and grievances from our employees. If we discover there is a risk of customer harassment through this desk or otherwise, we will work with lawyers and other external experts as necessary to protect and provide relief to our employees. Moreover, we will provide mental support to employees who have suffered customer harassment.

    5. Employee Education and Awareness

    We will continue to inform our employees, spread awareness among them and provide them with education about the basic knowledge relating to customer harassment and the method of dealing with it when it occurs to prevent harm caused by customer harassment and to respond it quickly and appropriately.

    Enacted on January 1, 2024
    Hiroshi Kajiwara
    President, CEO and Representative Director
    BELLSYSTEM24 Holdings, Inc.

3. Initiatives

Respect for the Rights of Children (Nurturing the Next Generation)

  • We opened a call center pavilion in KidZania Tokyo in 2016. It provides children with a wide range of experiences of working in a call center. This initiative allows children to learn the rules and manners of society and the fun and hardships of working. We will continue to work to provide these valuable experiences in the future.
    KidZania Tokyo KidZania Tokyo
    KidZania Tokyo

Fair Recruitment and Recruitment of Local Human Resources

  • We basically recruit people in each region with our approximately 40 contact centers across Japan. The following is our recruitment record by region below.
  • Number of Employees by Region(Fixed-term Contract Employees)
    FY2021 FY2022 FY2023
    Men Women Total Men Women Total Men Women Total
    Hokkaido 679 1,764 2,443 602 1,609 2,211 535 1,524 2,059
    Tohoku 109 227 336 60 137 197 45 164 209
    Kanto 1,290 2,322 3,612 1,051 1,958 3,009 956 1,673 2,629
    Chubu 80 239 319 65 225 290 54 131 185
    Kinki 448 1,274 1,722 464 1,095 1,559 218 712 930
    Chugoku 908 280 1,188 240 955 1,195 186 753 939
    Shikoku 53 223 276 64 222 286 45 178 223
    Kyushu 691 1,535 2,226 517 1,158 1,675 481 1,045 1,526
    Okinawa 120 515 635 159 493 652 114 280 394
    Other 49 79 128 6 14 20 2 8 10
    Grand Total 4,427 8,458 12,885 3,228 7,866 11,094 2,636 6,468 9,104
  • Number of Employees (By Country on a Consolidated Basis)
    FY2022 FY2023
    Men Women Total Men Women Total
    Japan Full-time employees 1,459 1,081 2,540 1,492 1,174 2,666
    Indefinite-term employees 1,428 6,867 8,295 1,517 6,827 8,344
    Grand Total 2,887 7,948 10,835 3,009 8,001 11,010
    Fixed-term Contract Employees 21,209 20,059
    Taiwan Full-time employees 26 52 78 17 29 46
    Indefinite-term employees 0 0 0 6 16 22
    Grand Total 26 52 78 23 45 68
    Fixed-term Contract Employees 0 0
    Vietnam Full-time employees - - - 99 154 253
    Indefinite-term employees - - - 82 241 323
    Grand Total - - - 181 395 576
    Fixed-term Contract Employees - 3,017
    • * SGS Japan Inc. has conducted a third-party verification on the results data marked with a .
    • * The total indicates the number of full-time employees and indefinite-term employees.
    • * The number of fixed-term contract employees indicates the average number of people a year.
    • * Vietnam refers to the number of employees in BELLSYSTEM24 Vietnam which was turned into a subsidiary from FY2023
    • * Consolidated fixed-term contract employees of BELLSYSTEM24 Vietnam in FY2023 indicates the average number of people between 1 July 2023 - 29 February 2024.
  • Record of Hiring People with Disabilities
    Number of Employees with Disabilities
    FY2021 FY2022 FY2023
    Japan 519 605 698
    Taiwan 0 1 1
    Vietnam - - 9
    Total 519 606 708
    * Vietnam refers to the record of BELLSYSTEM24 Vietnam which became a subsidiary in FY2023.

Training

  • We have introduced human rights training on a mandatory basis for all our employees. We also change the content of the training in a timely manner to respond to changes in social issues based on the unique challenges faced by our company.
  • Regarding compliance, training is provided for officers and regular employees to introduce our own case studies, so that they can learn about the causes of compliance incidents and prevent their recurrence.
  • Regarding harassment, we have introduced e-learning training for all employees, as well as training for employees whose role on site has changed from communicators to leaders or supervisors for the first time. We have also introduced training for management to deal with reports and instances of bullying and harassment in the workplace, thereby preventing harassment from occurring in the first place.

Awareness Activities

  • We provide all our employees with the Code of Conduct Guidebook online. We engage in awareness activities by widely disseminating various themes relating to human rights.
    Code of Conduct Guidebook

Amount of Investment in Social Contribution

  • Amount Donated (NPOs and NGOs) in FY2023: 248 Million Yen
    FY2021 FY2022 FY2023
    Amount of Investment in Social Contribution (millions of yen) 226 256 248

    * The amount of investment in social contribution includes creches to support the work-life balance, cafes and farms run by people with disabilities, and support for occupational education to children through KidZania.

Charity Activities

  • Volunteer Cleanup Activities at Contact Centers
    Volunteer
    Coastal Cleanup Volunteers in Chatan and Mihama, Okinawa
    Volunteer2
    Local Cleanup Activity in Asahikawa
    Volunteer3
    Garbage Cleanup Competition in Sendai
  • Other Volunteer Activities
    • Operational Volunteers at the Hokkaido Marathon
    • Operational Volunteers at the Mita International Marathon
    • Participation in the NIPPON Charity Ekiden in Odaiba, Tokyo