The SUDAchi pre-training center provides training to human resources that we would not otherwise employ based on our conventional criteria to help them develop the skills and mindset they need to be successful. The center supports communicators to enable as many of them as possible to be independent enough to work at call centers.
We can expect to stably secure human resources for the future as well as ensuring the quality of staff by utilizing the pre-training center as one new means of recruitment as the labor shortage is expected to grow more serious in the future. Having commenced trial operations in Ikebukuro in 2017, SUDAchi has now expanded to ten bases around Japan, including Sapporo and Fukuoka. We plan to continue to expand it in the future.
The SUDAchi program is based on two goals: Widening our target for the human resources we recruit and Increasing the retention rate of communicators.
We refused many job applicants because they did not meet some of our criteria for hiring, for example, they are not able to display their abilities during an interview despite their skills, they enjoy talking to people but have very little experience using computers, or they are able to work flexibly in shifts although they have not worked since quitting their previous job. We are able to hire more people by employing and training these people at SUDAchi to send them to call centers. Trainees are paid during training even though SUDAchi is called a training center.
At first, we were worried they would not work for call centers after finishing training at SUDAchi, but over 90% of the trained staff became communicators at call centers, working as the employees that are truly critical to us.
The structure allows SUDAchi to follow up with trainees even they have finished training and started working at call centers. We ask communicators about their aptitude and personal relationships and solve problems if they have any to increase the initial retention rate. If communicators find the job or the relationships do not suit them, they can return to SUDAchi to start another job. These initiatives have greatly contributed to us: The retention rate of people trained at SUDAchi after one year of service is 1.5 times higher than the people that were not trained through SUDAchi.
We became the first to win the 2019 HR Challenge Award in the call center industry, receiving recognition for our initiatives. We contribute to the arrangement of the environment and systems to realize our corporate vision of supporting the enrichment of society through innovation and communication while supporting the workstyles of diverse human resources through the enhancement of the initiatives at SUDAchi.
The logomark of the Japan HR Challenge Awards Recruiter Award.